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The Strategic and Operational Planning of Marketing (The Mcgraw-Hill Marketing Series) The Strategic and Operational Planning of Marketing (The Mcgraw-Hill Marketing Series) by Gordon E. Greenley

The Strategic and Operational Planning of Marketing (The Mcgraw-Hill Marketing Series)

by Gordon E. Greenley


ISBN 13: 9780070841543

Format: Paperback (252 pages)
Publisher: McGraw Hill Higher Education
Published: 01 Apr 1986

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Used : $7.82